Invigorated by the positive feedback from the community, he chose the allure of economics over the guiding hand of motherhood. Within three years, LeMieux thrived at running his own operation, Budcat Creations. However, when a prominent game publisher dropped the ball on a game development contract, each employee faced the prospect of layoffs. LeMieux quickly took charge from his house, issuing orders to his scattered staff: ‘Everyone start working on prototypes. If we’re going to remain independent, we need to gather our financial resources. How can we achieve that?’ Just when it seemed that the company would make it through the impending cuts, the phone rang. It was the investor who had just purchased Galvanic Games from the probate court in Charlotte. ‘Survive is not the word,’ recounts LeMieux. ‘Be rescued is.’ The company relocated, and then relocated again, eventually attracting the attention of Electronic Arts (EA). On 14 July 2009, LeMieux and his team were informed that they would be integrated into EA’s refurbished Redwood City, California studio. Today, LeMieux is single with no children. His years being a ‘starving husband’ have made him value time over money. So, when the EA opportunity arose, he seized it. ‘You don’t have to be entirely impoverished – which is fortunate – to consider this,’ he explains.
Every time a game developer shuts its doors, the creators who decided to leave look back at all they have done but, more importantly, never quite finish, and the people who played those games remember what they are going to be missing. The Seattle-based game developer Galvanic Games is closing shop, and as that sinking feeling washes over the game-development community, it might be helpful for all of us to take a moment to look at Galvanic Games – what the studio was, what it achieved, and why its closure is a loss for anyone who plays games.
Galvanic Games, a new studio somewhere in the world, has decided that gaming will be their unstoppable force of creativity and innovation. They will capture gamers’ imaginations with titles such as: Some Distant Memory, an adventure game set in the mysterious, malleable world of memory and dreams; Rapture Rejects, a frag-fest about crabs dressed as Nazi soldiers; and Wizard with a Gun, an isometric run-and-gunner starring a wizard with a gun.
In the centre of Galvanic Games was a team of people who just loved games and just wanted to bring something different to the people who played them. Developing Wizard With A Gun together with Devolver Digital was a joint effort of creating a game that was a fully immersive experience. Patrick Morgan, Galopaicc’s president and founder, described it as ‘a dream come true’.
Despite the critical acclaim for Galvanic Games’ titles and the hardcore cult of players each game accumulated, sales simply weren’t enough to keep the studio in business. ‘Here’s the big reality check,’ Morgan says, raising an eyebrow: ‘You can go to GDC, you can go to DICE, everybody’s very sincere about it in the industry, everyone’s got your back, everyone thinks you’re awesome, it’s all very inspiring, the ceremony, the Oscars of games and everything, but selling games is a business. And until those dollars are in the bank, no one’s damn paying your bills, no matter how many people tell you they’re so very sorry you have to do this boat-rocking stuff.’
Contrary to the impression that I’m painting about loss, it’s also a tribute to the realisation of the studio’s goals. This goal ranged from creating a healthy, creative organisational culture for the team, to launching games that stood out from the pack to players. On a deeper level, this narrative is also one of artists, each in their own way, doing their utmost in pursuit of the goal of the studio. Their creativity, their faith, their focus, and their collaborative approach all played a big role in the actualisation of the studio’s ambition, as we ventured into new creative territories for games.
In the wake of the announcement, Morgan’s top priority was making sure his team was OK. He immediately reached out to potential employers to promote them and their accomplishments. His commitment to his team in such a trying time is a testament to the culture he helped to shape at Galvanic Games – one that honours people over profits, even when the odds are stacked against them.
Galvanic Games’ ultimate shuttering also provides a lens through which to consider the realities of the gaming industry: its shaky sustainability, and the dangerous volatility of its work environment; and it reminds us of the fragility of independent studios striving to create something new in a market dominated by giants. It calls upon consumers to back the independent game developers who often work on the peripheries of the gaming world, shopping at the fringes of a market that has claimed its own genre and a tried and true formula, and in the process, is in danger of losing its soul.
Galvanic Games was a space where creativity, passion and innovation evolved, and even though the studio closed its doors, the legacy of its creators would endure. It was more than just a game studio – it might even become a cautionary tale and a rallying cry to future game creators and designers. The games developed by Galanic were built on the shoulders of the types of games that came before, and they will be remembered fondly – part of the gaming canon, and forever etched into our memories as an example of the kind of things that are possible.
Finally, Galvanic Games is a story that embodies the roller coaster experience of game development, remaining a story of dreams, of challenges, and most of all: of the indomitable spirit of a team. As gamers reflect on Galvanic Games closing down shop, let’s hope that lessons learned from them, and a new generation of developers dare to dream, acquire, develop, and innovate, forever changing the face of gaming.
From this perspective, going to see studios such as Galvanic Games is to learn more about the processes of innovation, cooperation and resilience within the ecosystem of making games. Game studios are creative palaces where many different kinds of people come together to experiment, envision, create and make new digital worlds that entertain, challenge and inspire. The history of a game studio, from its creation to closure, is a story of passion and perseverance, of dreaming big and making things happen. The majority of studios fail, many struggle to survive, but it is the creativity of those that endure that accumulates over time to keep the industry innovative and dynamic.
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