With the dearth of physical cash remaining and inflation biting further, those who might require liquidity may decide to sell their cars; for those who might have bought a car or two as an investment, now may be the time to think about selling. But the question remains, what will your car fetch on the pre-owned car market? A Chevrolet car owner has little to worry about, as far as a decent resale value is concerned.
Using data from iSeeCars.com, we took a look at Chevy to figure out which of its models compete – and sometimes win – at the value game. This is more than a four-door beauty contest; we’re considering safety, reliability, value retention in the years after purchase, and even it seems, mileage and colour, for anyone considering selling down the road.
With a base MSRP in 2020 of around $20,000, the Chevrolet Sonic Hatchback was designed with economy-minded younger consumers in mind. After being discontinued in 2020, for the model years 2012-2020, this car's estimated value retention five years after it first rolled off the line is an impressive 64.4 per cent. With the hatchback, Chevrolet continued a trend of achieving a mediocre average in terms of resale value, something that should be a concern for everyone looking to buy or lease their vehicle.
Nudging ahead, the 0.4 per cent higher resale value for the Chevrolet Sonic Sedan supersedes that of its hatchback sibling. The sedan exists no longer, yet perhaps there are some buyers who love the looks of the sedan at its lower price, knowing it feels as feature-packed as the hatchback. Sellers can take the Sonic sedan to market with some confidence that they won’t be punished for the depreciation.
The most expensive, luxurious and desirable Corvette in Chevrolet’s line-up is the Corvette Convertible. Although the Corvette Convertible is certainly flashy and the most luxurious Corvette made, it does have lower resale value than the other types, especially when compared by price-point. This is partly because it becomes a little more costly to maintain (typical of convertibles), and probable more difficult to sell, but only when compared directly with the other Corvettes, as time and mileage can also lower the resale value of the other types. Sellers need to be realistic about the value of their Corvette Convertible in terms of colour/model/year.
The Colorado is Chevrolet’s entry in the midsize truck marketplace and, with a 2024 MSRP of $29,500, its multiple options (from drivetrain to tech packages) make it an attractive buy, as reflected in a modest predicted resale value of 67.3 per cent. Selling a Colorado takes knowledge of the effect those three X’s can have on price, and it also takes an understanding of the condition of the vehicle in question.
At the top of the hybrid sports car heap, the Chevrolet Corvette E-Ray carries an MSRP of more than $100,000. While its four-wheel drive, 650 horse power and 640 lb ft of torque make it a joy to drive, sellers will need to temper their enthusiasm with the reality of a depreciating luxury market. Already, the forecast for the 2024 model is a loss of around $27,000. The E-Ray will exist in its own little niche in the resale market. Potential sellers will be careful to find the vehicle’s correct place in that niche.
The Spark is Chevrolet’s attempt to build a no-frills, affordable car. Its starting MSRP, roughly $14,000 for the 2023 model, and nearly 70 per cent estimated resale value five years later, makes it among the best choices for minimal depreciation, until now. The decision to stop at this point in may have an impact on its long-term value, which is good news for anyone who plans to sell a Spark in six or seven years.
And right in the middle, at 72.6 per cent retention, is the Chevrolet Corvette Coupe. Even though it isn’t at the top end of the resale value constellation, it’s still a good one because that’s where Chevrolet has always tried to strike a happy medium between high performance and economic realities, not just while you own your car but when you go to sell it. And with a market so vast and sturdy, the coupe is going to be easy for you to sell.
Silverado’s heavy-duty models dominate the charts in the full-size truck category, with resale percentages in the low- to mid-70s that make it a great option for those who want a truck that can pull heavy loads or trek off-road and then hold value. That’s Chevrolet’s stock in trade: resilience on the road, and resilience in the marketplace.
Topping their list was the Chevrolet Camaro Coupe, which not only captures the essence of the American car company’s storied history, but packs a healthy dose of performance and style that should ensure healthy 75 per cent resale value after five years. The threat of the Camaro’s demise has been ever-present for decades, but coming off the heels of a heavy investment in a sixth-generation model in 2010, it’s possible that the Camaro’s resale value will soar to greater heights if Chevy does, in fact, pull the plug early on the sixth-gen car. If that does happen, the Camaro will likely live on as the king of Chevrolet’s resale value kingdom.
Status goes as far as admitting that status, in the context of automobile resale, has little to do with just being a brand with ‘prestige value’ but with a measure of reliability and performance that a Chevrolet model will retain over time. ‘Status, backminded, leads to all things good and decent.’ All of that is Chevrolet’s promise to its owners. Safety and good looks are essential but, as the car ad shows, the company excels in crafting a vehicle that will remain ‘OK’ over time – and that is the status of a Chevrolet. It is the status of a car that is a sound financial decision in a world where the automobile is changing.
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